With the right software on your camera phone, you can read a 2D barcode that has embedded a contact information. The 2D barcode can be put on anything like a band poster or advertisement that then links you to a promotion online. This technology has taken off in Japan and it is a great way to link the real world to the online world.
Digg.com posting, “A 2-dimensional barcode. These barcodes contain data that can be decoded using the Smartpox reader. You can create a Smartpox tag using a URL, an email address, a telephone number, or just plain text.”
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Tags: Bar Codes, internet advertising