eBay Expands By Aquiring Shopping.com
eBay, the online auction king, has acquired Shopping.com, the premier online shoppingbot for comparative pricing and epinions. finextra says,
“The combination of Shopping.com and eBay will create a premier online shopping experience for individuals and businesses of all sizes. The acquisition will give eBay’s many sellers a new sales channel and access to a new set of buyers. Shopping.com will especially appeal to eBay sellers who are having success with in-season products. On Shopping.com, the shopping experience will be enhanced by the addition of eBay listings to the product selection already available, and merchants will enjoy additional traffic and leads from eBay.”
This does seem like a good fit for both eBay and Shopping.com. Discount shoppers get more opportunities to compare prices on a larger selection of goods and get opinions on merchants as well as products. See finextra post, EBay to acquire Shopping.com for more details.
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